# care.com

care.com traffic · monthly visits 4.64M · Vaneform

care.com had about 4.64M visits in September 2026, down 13.41% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does care.com get?

- Estimated monthly visits: 4.64M (2026-09)
- MoM: -13.41%
- Global rank: 9,233
- Country rank · United States: 2,075
- Average visit duration: 03:46
- Pages per visit: 6.34
- Bounce rate: 38.79%
- Search share: 19.3%

## Where does care.com's traffic come from?

- Direct: 43.2%
- Display ads: 5.7%
- Email: 7.7%
- Generative AI: 1.1%
- Other: 1.9%
- Referrals: 4.9%
- Search: 19.3%
- Paid search: 13.7%
- Social: 2.5%

## Which countries visit care.com?

- United States: 87.9%
- United Kingdom: 2.0%
- Canada: 1.9%
- Japan: 0.6%
- Singapore: 0.6%

## What keywords send traffic to care.com?

- care.com: Estimated visits 110.19K, Monthly searches 57.35K
- homeaglow: Estimated visits 3.62K, Monthly searches 18.93K
- care: Estimated visits 2.88K, Monthly searches 54.9K
- care.com login: Estimated visits 2.46K, Monthly searches 1.5K
- cool math games: Estimated visits 2.08K, Monthly searches 1.31M

Canonical: https://vaneform.com/e/care-com