# businessinsider.com

businessinsider.com traffic · monthly visits 38.66M · Vaneform

businessinsider.com had about 38.66M visits in September 2026, down 5.95% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does businessinsider.com get?

- Estimated monthly visits: 38.66M (2026-09)
- MoM: -5.95%
- Global rank: 1,580
- Country rank · United States: 541
- Average visit duration: 01:00
- Pages per visit: 1.99
- Bounce rate: 56.53%
- Search share: 37.8%

## Where does businessinsider.com's traffic come from?

- Direct: 43.7%
- Display ads: 0.4%
- Email: 2.2%
- Generative AI: 0.6%
- Other: 0.0%
- Referrals: 6.1%
- Search: 37.8%
- Paid search: 0.2%
- Social: 9.0%

## Which countries visit businessinsider.com?

- United States: 67.9%
- Canada: 4.4%
- United Kingdom: 3.6%
- India: 2.5%
- Australia: 1.6%

## What keywords send traffic to businessinsider.com?

- amazon: Estimated visits 104.02K, Monthly searches 80.26M
- meta stock: Estimated visits 92.53K, Monthly searches 2.39M
- business insider: Estimated visits 57.75K, Monthly searches 82.73K
- nvidia stock: Estimated visits 41.14K, Monthly searches 1.55M
- air fryer recipes: Estimated visits 40.52K, Monthly searches 1.81M

Canonical: https://vaneform.com/e/businessinsider-com