# britannica.com

britannica.com traffic · monthly visits 27.86M · Vaneform

britannica.com had about 27.86M visits in August 2026, up 2.92% from July; most traffic is search.

Report updated 2026-10-04

## How much traffic does britannica.com get?

- Estimated monthly visits: 27.86M (2026-08)
- MoM: +2.92%
- Global rank: 2,295
- Country rank · United States: 1,146
- Average visit duration: 01:59
- Pages per visit: 2.15
- Bounce rate: 66.62%
- Search share: 67.4%

## Where does britannica.com's traffic come from?

- Direct: 22.0%
- Display ads: 0.2%
- Email: 0.6%
- Generative AI: 1.2%
- Other: 0.0%
- Referrals: 6.8%
- Search: 67.4%
- Paid search: 0.0%
- Social: 1.8%

## Which countries visit britannica.com?

- United States: 47.8%
- Philippines: 5.8%
- India: 5.7%
- Australia: 5.4%
- United Kingdom: 4.7%

## What keywords send traffic to britannica.com?

- x: Estimated visits 695.95K, Monthly searches 31.44M
- youtube: Estimated visits 371.05K, Monthly searches 317.18M
- twitter: Estimated visits 321.6K, Monthly searches 36.98M
- facebook: Estimated visits 258K, Monthly searches 107.06M
- iran: Estimated visits 178.41K, Monthly searches 3.76M

Canonical: https://vaneform.com/e/britannica-com