# bom.gov.au

bom.gov.au traffic · monthly visits 22.15M · Vaneform

bom.gov.au had about 22.15M visits in September 2026, down 20.84% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does bom.gov.au get?

- Estimated monthly visits: 22.15M (2026-09)
- MoM: -20.84%
- Global rank: 2,418
- Country rank · Australia: 44
- Average visit duration: 03:37
- Pages per visit: 3.54
- Bounce rate: 50.44%
- Search share: 22.0%

## Where does bom.gov.au's traffic come from?

- Direct: 68.6%
- Display ads: 0.2%
- Email: 1.6%
- Generative AI: 0.2%
- Other: 0.0%
- Referrals: 2.4%
- Search: 22.0%
- Paid search: 0.1%
- Social: 5.0%

## Which countries visit bom.gov.au?

- Australia: 92.1%
- United States: 1.9%
- Indonesia: 0.7%
- United Kingdom: 0.4%
- New Zealand: 0.4%

## What keywords send traffic to bom.gov.au?

- weather: Estimated visits 1.16M, Monthly searches 18.33M
- melbourne weather: Estimated visits 397.03K, Monthly searches 294.85K
- weather tomorrow: Estimated visits 299.87K, Monthly searches 680.44K
- weather today: Estimated visits 219.77K, Monthly searches 790.41K
- weather melbourne: Estimated visits 176.48K, Monthly searches 107.91K

Canonical: https://vaneform.com/e/bom-gov-au