# betterment.com

betterment.com traffic · monthly visits 2M · Vaneform

betterment.com had about 2M visits in September 2026, down 13.37% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does betterment.com get?

- Estimated monthly visits: 2M (2026-09)
- MoM: -13.37%
- Global rank: 20,507
- Country rank · United States: 4,173
- Average visit duration: 04:07
- Pages per visit: 6.30
- Bounce rate: 35.32%
- Search share: 11.1%

## Where does betterment.com's traffic come from?

- Direct: 60.9%
- Display ads: 5.9%
- Email: 5.4%
- Generative AI: 0.8%
- Other: 0.3%
- Referrals: 4.3%
- Search: 11.1%
- Paid search: 5.8%
- Social: 5.3%

## Which countries visit betterment.com?

- United States: 97.8%
- India: 0.5%
- United Kingdom: 0.2%
- Germany: 0.2%
- Canada: 0.2%

## What keywords send traffic to betterment.com?

- betterment: Estimated visits 109.18K, Monthly searches 119.74K
- betterment login: Estimated visits 14.55K, Monthly searches 9.76K
- betterment.com: Estimated visits 1.88K, Monthly searches 1.38K
- bettermnet: Estimated visits 1.09K, Monthly searches 860
- bettement: Estimated visits 690, Monthly searches 920

Canonical: https://vaneform.com/e/betterment-com