# basketball-reference.com

basketball-reference.com traffic · monthly visits 8.86M · Vaneform

basketball-reference.com had about 8.86M visits in September 2026, down 17.93% from August; most traffic is search.

Report updated 2026-10-08

## How much traffic does basketball-reference.com get?

- Estimated monthly visits: 8.86M (2026-09)
- MoM: -17.93%
- Global rank: 5,781
- Country rank · United States: 1,819
- Average visit duration: 03:51
- Pages per visit: 4.28
- Bounce rate: 48.78%
- Search share: 67.0%

## Where does basketball-reference.com's traffic come from?

- Direct: 25.2%
- Display ads: 0.1%
- Email: 0.1%
- Generative AI: 0.2%
- Other: 0.0%
- Referrals: 5.0%
- Search: 67.0%
- Paid search: 0.1%
- Social: 2.4%

## Which countries visit basketball-reference.com?

- United States: 60.6%
- Canada: 8.6%
- Australia: 2.7%
- Taiwan: 2.4%
- United Kingdom: 1.7%

## What keywords send traffic to basketball-reference.com?

- kawhi leonard: Estimated visits 72.89K, Monthly searches 566.13K
- basketball reference: Estimated visits 59.01K, Monthly searches 26.43K
- lebron james: Estimated visits 45.66K, Monthly searches 814.49K
- wnba playoffs: Estimated visits 34.95K, Monthly searches 3.73M
- jalen brunson: Estimated visits 33.25K, Monthly searches 313.34K

Canonical: https://vaneform.com/e/basketball-reference-com