# amazon.se

amazon.se traffic · monthly visits 13.37M · Vaneform

amazon.se had about 13.37M visits in September 2026, down 12.16% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does amazon.se get?

- Estimated monthly visits: 13.37M (2026-09)
- MoM: -12.16%
- Global rank: 2,705
- Country rank · Sweden: 15
- Average visit duration: 05:22
- Pages per visit: 8.15
- Bounce rate: 33.60%
- Search share: 26.1%

## Where does amazon.se's traffic come from?

- Direct: 37.4%
- Display ads: 3.7%
- Email: 2.9%
- Generative AI: 0.8%
- Other: 2.2%
- Referrals: 7.8%
- Search: 26.1%
- Paid search: 13.8%
- Social: 5.5%

## Which countries visit amazon.se?

- Sweden: 90.2%
- United States: 1.9%
- United Kingdom: 0.6%
- Netherlands: 0.5%
- Germany: 0.5%

## What keywords send traffic to amazon.se?

- amazon: Estimated visits 213.22K, Monthly searches 80.26M
- y999: Estimated visits 28.95K, Monthly searches 25.07K
- amazon se: Estimated visits 25.22K, Monthly searches 15.29K
- amazon sweden: Estimated visits 9.11K, Monthly searches 6.98K
- amazon prime: Estimated visits 9.01K, Monthly searches 8.51M

Canonical: https://vaneform.com/e/amazon-se