# amazon.de

amazon.de traffic · monthly visits 400.13M · Vaneform

amazon.de had about 400.13M visits in September 2026, down 5.50% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does amazon.de get?

- Estimated monthly visits: 400.13M (2026-09)
- MoM: -5.50%
- Global rank: 67
- Country rank · Germany: 3
- Average visit duration: 06:10
- Pages per visit: 8.29
- Bounce rate: 32.53%
- Search share: 20.6%

## Where does amazon.de's traffic come from?

- Direct: 51.8%
- Display ads: 1.9%
- Email: 2.6%
- Generative AI: 0.6%
- Other: 5.3%
- Referrals: 5.0%
- Search: 20.6%
- Paid search: 5.7%
- Social: 6.6%

## Which countries visit amazon.de?

- Germany: 78.2%
- Austria: 7.7%
- Switzerland: 2.1%
- United States: 1.0%
- Denmark: 0.8%

## What keywords send traffic to amazon.de?

- amazon: Estimated visits 8.01M, Monthly searches 80.26M
- amazon de: Estimated visits 1.8M, Monthly searches 705.44K
- amazon prime: Estimated visits 313.88K, Monthly searches 8.51M
- prime video: Estimated visits 284K, Monthly searches 14.21M
- amazon prime video: Estimated visits 241.91K, Monthly searches 6.38M

Canonical: https://vaneform.com/e/amazon-de